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Metal fabrication Central West NSW

E-commerce in China

China ecommerce Masterclass







Due to popular demand, the “e-commerce in China Masterclass” is back!

Are you too small? Is China too big? Do you find the concept of e-commerce in China intimidating?

Specially designed for regional NSW businesses, this half-day masterclass will explore the opportunities, risks and various pathways to successful e-commerce in China.The Masterclass will help you determine if China is a potential market opportunity for you and your product.

Featuring speakers from RDA Central West, NSW DPI International Engagement Unit, Austrade, TradeStart and industry guest speakers to help you understand the modern Chinese consumer and the role social media plays.

Date – Monday 10 September, 2018
Time – 8.30am for 9am start. Finish 12.30pm  
Location – Upstairs Startup Hub – Reliance Centre, 203-209 Russell St, Bathurst
Cost – $22.00 pp
BOOK tickets here
Breaky and coffee will be provided – a great way to start your working week!

Supported by Bathurst Regional Council as a BizMonth event.

Bathurst Regional Council LogoBathurst Biz Month Logo





Download the E-commerce in China Toolkit for business 

e-commerce in China Toolkit for business, RDA Central West

Three Central West agribusiness case studies provide their personal experiences of cross-border e-commerce into China;

  1. Ross Christiansen from Superbee Honey in Forbes
  2. Genya Miller from Auzure Canola Oil (MSM Milling) in Manildra
  3. Peter Mortimer from Mortimers Wines in Orange

High-profile Industry Experts provided advice including:

  • Livia Wang, Managing Director of Access CN, a premier Chinese marketing agency in Australia. Livia talked about how to build your brand through social influencers and how to integrate “products,” “distribution” and a “marketing” plan to most effectively break into Chinese markets.
  • Allan Qui, Managing Director of Stone Drums Group, a digital marketing service provider based in Melbourne. Allan discussed the fascinating Chinese Social media landscape.
  • Tim Sullivan, China/Asia Sales Manager for Sanger provided insights from the Bindaree Beef experience.
  • Representatives from Austrade, TradeStart and the DPI International Engagement Unit also provided insights and answered questions.

” This was a life changing opportunity for Mortimer’s Wines to understand and grow into ecommerce in China but also to focus on ecommerce right here in Australia. A big tick from me. Thank you ” – Peter Mortimer


NSW government logoThe E-commerce in China Project was funded with support from the NSW Department of Premier and Cabinet.